The vacations of the future: how holograms will change the way we spend our holidays
In this article, which is part of the hospitality industry dedicated series, we will discover how 3D holograms are transforming the way customers experience travel and how they can spend their leisure time.
So, step into a new dimension with holographic projections.
Welcome to the future of tourism! ????
Imagine being able to explore a destination without leaving your hotel room or even your own home. With holographic projections and virtual reality, this is now possible. These cutting-edge technologies are revolutionizing the way we experience travel, events, and marketing campaigns in the tourism industry.
So why not embrace this exciting new era of travel?
Join us as we explore the unlimited potential of holographic projections in tourism – it’s time to experience holiday experiences at a whole new level in the years to come! Holographic projections are becoming increasingly popular in the tourism industry to create unique and interesting experiences for guests.
Here’s how holograms are used in hotels, zoos, Buddhism (yes, you read that right), events, and marketing campaigns around the world.
“To See Is to Believe”: Studies Reveal Why Holograms Will Be An Important Factor In The Future Of Travel
In 2021, a study conducted on several hotel department directors in Cairo highlighted some surprising data. When asked how important the use of 3D holograms is in the hotel industry:
- 88.67% of respondents confirmed that 3D holograms will be useful;
- 91.33% of respondents confirmed that the interactive 3D holographic menu will encourage guests to make a conscious decision about selecting food;
- 95% of respondents mention that the use of 3D holograms in conferences will add a competitive advantage to hotels;
- 96% of respondents stated that 3D holograms will be integrated into guest rooms.
Today, thanks to technology, hotels can offer guests a unique and unforgettable experience using holographic projections that transport them to different parts of the world. Travelers can participate in virtual tours of popular tourist attractions or even live events from their hotel rooms. The possibilities are endless! Furthermore, study reports have shown that incorporating these technologies into the tourism industry has increased occupancy rates and customer satisfaction levels.
According to Bloomberg, in Haining, since 2018, a theme park has been offering a water and light show with 3D holographic turtles, dolphins, and more. The park attracted over 3.9 million visitors since its opening, and that was just in that year.
The restaurant in Shanghai Ultraviolet offers captivating and immersive dining experiences using lights and sound. At the Guangzhou Zoo, visitors can take a selfie with virtual panda bears.
Putuo Mountain, a Buddhist pilgrimage site outside Shanghai, is building a hologram show that includes Bodhisattva Avalokiteshvara. Bodhisattva Avalokiteshvara, known in Chinese as Guanyin, is the embodiment of virtue and compassion. Around the 6th century AD, it became the most important deity in Buddhism.
As we mentioned in previous articles, marketing campaigns have also been transformed with this technology. Using 3D holograms, you can create interactive campaigns and advertisements that capture consumers’ attention and leave a lasting impression. The tourism industry has been revolutionized by holographic projections, giving brands and hotels the power to create unforgettable experiences for their guests.
Embracing Innovation in The Tourism Industry – What Can We Learn from Advanced Technology Experiments
The tourism industry is constantly evolving and looking for ways to improve its services. One of the key trends in the sector is the use of holographic projections to create a unique experience for tourists. Holographic projections are 3D holograms that can be used in video projections, events, and marketing campaigns to make a lasting impression on visitors.
What Is a Hologram?
A hologram is a three-dimensional image created by the interference of beams of light from a laser or another coherent light source. It is a fascinating technology that has been used in various fields for decades, including entertainment, education, and even medicine or aerospace. In recent years, holographic projections have become increasingly popular in the tourism industry.
Holographic Projections in Tourism
Holographic projections are used in the tourism industry to create captivating experiences for travelers. From 3D holograms of historical figures to virtual tours of hotels and resorts, holographic projection transforms the way people experience travel.
Below are some of the benefits of using holograms in tourism:
1. Holograms can create an unforgettable experience for tourists. When used properly, 3D holograms can make a lasting impression on visitors and make them feel like they are truly transported to another world. This can be particularly effective when used in conjunction with other forms of media, such as video and audio.
2. Holograms can be used to promote destinations, hotels, and events. By creating a holographic project, customized for the marketing objective, you can effectively reach new audiences and tell your story in a way that no one else can.
3. Holograms can be used for storytelling. Whether it’s a fictional story or real-life footage, holographic projections can bring stories to life in a way that no other medium can. This makes them perfect for museums and other tourist attractions that want to tell stories to their visitors. We have seen the case of the Chinese zoo garden above.
Holographic projections are transforming the tourism industry and becoming an increasingly popular tool for marketing campaigns and events.
As technology continues to advance, we can expect to see even more innovative uses of holograms in the industry.
From Virtual Tours to Real-Life Experiences: The Impact Of Video Projections On Tourism Marketing Campaigns
3D Holograms and Video Projections
One of the most significant advantages of using holographic technology in tourism is the ability to create realistic 3D holograms and video projections. These projections can be used to present destinations, attractions, and events in a captivating and interactive way that traditional marketing methods cannot offer.
As mentioned above, hotels can use 3D holograms to showcase different available rooms or offer virtual tours of the area. Similarly, travel agencies can create a virtual vacation experience using holograms to show popular destinations from around the world. Nevada, Las Vegas is a leader in this segment.
The facilities offered by this technology are immense, and two of them, extremely necessary, are the ease with which you can book future vacations and plan your travels more easily. And all this time you can relax.
Events And Marketing Campaigns
Holographic projections are also used at events and marketing campaigns to create unforgettable experiences for participants. For example, a hotel could use a hologram to showcase its facilities, or a destination could use this technology to highlight its unique features.
Study Reports on The Impact Of Holographic Technology
Several studies have shown that the use of holographic technology in tourism can have a positive impact on visitor satisfaction and engagement. A study by VisitScotland found that visitors were more likely to remember information presented through 3D holograms than traditional methods.
The Future of Holographic Technology In Tourism
As holographic technology continues to evolve, we are likely to see even more innovative uses of this technology in the tourism industry. From virtual reality tours to interactive exhibitions, the possibilities are endless. As travelers continue to seek unique and captivating experiences, holographic technology will play an increasingly important role in the future of travel.
If 3D holograms are currently natural supplements for physical experiences, as technology continues to advance, we can expect even more innovative uses of holograms in tourism in the future. Although there are some limitations to their effective use, their benefits significantly outweigh the disadvantages.
According to trends in the global 3D hologram market, it is expected to grow at an impressive rate in the next few years, representing a huge opportunity for businesses in this sector.
10 Benefits of Using Holographic Projections In Tourism
Holographic projections are the latest trend in the tourism industry and have taken the world by storm. These 3D holograms and video projections have become an essential tool for events, marketing campaigns, and even hotels. They offer a unique experience that is both captivating and memorable for tourists. Below we will detail 10 benefits of using holographic projections in tourism:
- Captivating experience: holographic projections offer a unique and captivating experience that captures the attention of tourists and creates an unforgettable experience that leaves a lasting impression.
- Innovative marketing: holographic projections are an innovative way to market tourist destinations, hotels, and travel experiences. They create excitement and generate interest among potential customers.
- Cost efficiency: holographic projections are cost-effective compared to traditional marketing methods such as print or television.
- Versatility: holographic projections can be used in different environments, such as fairs, conferences, events, or even in hotel lobbies.
- Interaction: holographic projections can be interactive, allowing tourists to interact with the content and learn more about the destination or hotel.
- Personalized experience: holographic projections can be customized to meet the specific requirements of each tourist group or individual.
- Greater engagement and interaction between client and brand: holographic projections increase the level of engagement among tourists, offering a unique experience that is not available elsewhere.
- Competitive advantage: using holographic projections offers players in tourism a competitive advantage over their competitors who have not yet integrated this technology.
- Educational tool: holographic projections can be used as an educational tool to present tourists with historical sites or cultural experiences.
- Positive impact on the tourism industry: using holographic projections has a positive impact on the tourism industry by attracting more tourists and generating revenue for businesses involved in this technology.
In conclusion, holographic projections are a powerful tool that offers many benefits for the tourism industry. From creating captivating experiences to taking marketing campaigns to the next level, this technology is here to stay and will continue to revolutionize the way we experience travel and hospitality in the future.
So, where do you want to travel this year?